I need a brand...

This past weekend I was at www.craftyfeast.com and got to see some amazing vendors(more on that later)...I realized that I have the most unorganized and crazily disorganized system. Everybody I talked to had an amazing idea and they ran with it. I however am so spread out and undefined I can't get myself together. I need a brand, I need to figure out what I'm best at and how that can be my cohesive look. Any ideas?